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Our main focus will be to further educate people about the history of the Hip Hop Culture and its growth around the world. By showing how The Bronx spread this Culture by utilizing both the commercial and private sectors to first spread its message throughout the Tri-State area then across the ‘States to the West Coast & beyond, it finally reached people worldwide, who not only accepted the Hip Hop Culture but also reaped its benefits commercially, as it grew into a billion dollar industry.

Once Rock and Roll spread around the world they opened the “Hall of Fame” … Now it is time for our Hip Hop Culture to show a positive message, through Film, Commercials, Dance and Speech and celebrate it each year with “The International Hip Hop Parade”… right here in The Bronx, the Birthplace of Hip Hop!