Image courtesy of soulfuldeviant from Gilles Peterson forum

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Scheme: Finally on the song Eternal Sunshine of a Spotless Mind, you talk about infiltrating the machine i.e. MTV, BET etc… I’ve talked to a lot of artists who have said as long as there heard whether it’s the preacher’s choir or not, they just want to be heard. You are the last artist to challenge that notion and what to be heard by all.

Jay Electronica: I’m not a member of conscious society, I’m not a member of ignorant society and I’m not a member of Christian society or religious society I’m a member of the human family and if I’m doing something that I want to express to the human family and if TRL and MTV and VH-1 and BET and these are the avenues and to me I want to reach as many people as I can and experience the human family on a larger scale.