Wired news has a short piece on the backlash resulting from Sony’s recent attempt to get down with guerilla “graf” marketers. As we’ve previously pointed out, there evidently is a very fine line between ad and art, subversiveness and selling out. The tats cru are mentioned in the image but haven’t seen it confirmed anywhere that they were behind the campaign. Link, previously: Cope2 Hired By Time, Inc. To Bomb SOHO Billboard, no comment, 50cent, HipPop & Marketing: Trying to make sense of it all
It‘s not that serious. Or is it?