GRANDGOOD

MetroWest Daily reports Reebok is going to shift it’s marketing focus from HipHop back to athletics. Adidas, Reebok’s new parent, apparently isn’t to fond of the I AM WHAT I AM lifestyle marketing campaign. Link previously 50cent, HipPop & Marketing: Trying to make sense of it all, Living Legend’s Reebok Classics, Basquiats On My Feet