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	<title>Comments on: About Green Label Sound, Mountain Dew, PepsiCo, The Cool Kids And Corporate Influence</title>
	<atom:link href="http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/feed/" rel="self" type="application/rss+xml" />
	<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/</link>
	<description>you lack the...</description>
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		<title>By: Mountain Dew crée son propre label musical : Veille du Brand Content</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-296257</link>
		<dc:creator>Mountain Dew crée son propre label musical : Veille du Brand Content</dc:creator>
		<pubDate>Fri, 30 Sep 2011 17:19:24 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-296257</guid>
		<description>[...] Ceux-ci voient cette initiative comme un réel soutien et non une opération marketing, comme le souligne Mikey Rocks, leader du groupe The Cool Kids qui fut l’un des premiers à signer sur ce label : « Green Label Sound donne aux artistes comme nous une chance de faire de la musique à une toute autre échelle que ce que nous avions connu jusque là. Nous avons du matériel et des contacts que nous n’aurions pas pu avoir autrement, mais en conservant totalement notre indépendance créative – sinon, nous n’aurions pas signé ! » (source : GrandGood). [...]</description>
		<content:encoded><![CDATA[<p>[...] Ceux-ci voient cette initiative comme un réel soutien et non une opération marketing, comme le souligne Mikey Rocks, leader du groupe The Cool Kids qui fut l’un des premiers à signer sur ce label : « Green Label Sound donne aux artistes comme nous une chance de faire de la musique à une toute autre échelle que ce que nous avions connu jusque là. Nous avons du matériel et des contacts que nous n’aurions pas pu avoir autrement, mais en conservant totalement notre indépendance créative – sinon, nous n’aurions pas signé ! » (source : GrandGood). [...]</p>
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		<title>By: Fredric King</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-157549</link>
		<dc:creator>Fredric King</dc:creator>
		<pubDate>Mon, 15 Feb 2010 22:20:32 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-157549</guid>
		<description>To Whom it May Concern,

Exciting news!!  My game concept was chosen as one of 4 to be presented in the SXSW AAA Game Design Competition.  They have suggested that we perform a hat trick +

1) The presentation of our interactive concept which includes the social networking component;
2) Screen our movie B.I.K.E.;
3) Host a live concert with one of our bands Japanther; (MATT AND KIM are also featured in TBJ with 2 songs)
AND
4) Host a live jousting event with Black Label Bike Club.

Let me know if you are interested in helping to sponsor any of these events.  I blew my wad on the iPhone app which is getting great reviews -- sales have sky rocketed 10 fold since the announcement.  Get it here at: http://itunes.apple.com/us/app/tall-bike-joust/id338779590?mt=8.

I&#039;d love to partner with Mountain Dew / Green Label Sound to make some of this happen.  I am also talking with an established technology company to set up booths for digital jousting

Here&#039;s the press release.

Best,
Fredric

##
FOR IMMEDIATE RELEASE

SXSW SCREENBURN 2010 ANNOUNCES FINALISTS &amp; SPOTLIGHTS BIKECLUB GAMES’ TALL BIKE JOUST 

Highlighted in the Gaming, Film, and Music Categories will be the release of BikeClub Games’ TALL BIKE JOUST, B.I.K.E. and the music of Japanther 
 

      February 15, 2010 (NYC) – Just two weeks following the much-anticipated release of the 3-D iPhone app game, Tall Bike Joust (TBJ), organizers of the trendy indie, SXSW ScreenBurn in Austin, TX (March 12 -16, 2010) have selected it as one of four finalists in the AAA Game Design competition.

http://sxsw.com/node/4212

The SXSW festival began twenty-three years ago with the mission of identifying and introducing cutting-edge, up-and-coming talent to the world before it reaches a mainstream audience.  In that tradition, ScreenBurn at SXSW created a Game Design Competition two years ago to draw attention to the fast-growing and popular interactive category.  Selected from hundreds of game entrants, the 3-D, post-apocalyptic TALL BIKE JOUST will compete against Grimore, Robot Revolution and Shadow Wars for the coveted 2010 Best Game Design Award in the AAA Category to be chosen by a live jury vote of established professionals with audience participation. 

Each year, SXSW celebrates the best of the alternative and innovative in film, music and interactive competition and this year, entries from Fountainhead Films and its gaming division BikeClub Games will showcase the international cult faction of underground freak bike culture that will be featured throughout the festival.  Starting on March 13th - March 17th, BikeClub Games will begin our immersion into the SXSW festival with four events; a presentation of TALL BIKE JOUST and it’s expanding platforms will be competing in the Game Design Competition; there will be a screening of the cult film B.I.K.E.; Japanther - a band synonymous with the international mutant bike culture scene (featured in B.I.K.E. and TBJ) will perform in concert; and there will be a Tall Bike Jousting exhibition at a live bike event called “Death by Bike” spearheaded by the Austin, TX chapter of Black Label Bike. Additional shows by Japanther at SXSW are scheduled for March 17 and 18.

BikeClub Games’ TBJ was inspired by the indie cult film B.I.K.E., which chronicles the Black Label Bike Club and their legendary tall bike jousting exhibitions: http://bikethemovie.com.

TBJ introduces iPhone and iPod Touch gamers to a new experience in extreme sports within the international underground subculture of mutant bicycle clubs, putting gamers in the rider’s seat as they compete in jousting tournaments on tricked-out freak bikes within a complex 3-D fighting platform. The app is now available on the iTunes Store at http://itunes.apple.com/us/app/tall-bike-joust/id338779590?mt=8. 

Originally released on January 21, 2010 for $2.99, iPhone touch gamers will have the opportunity from March 12 – 21 to purchase TBJ for $.99 to celebrate the SXSW ScreenBurn festival.

SXSW draws an international audience of nearly 17,000 participants eager to express themselves, interact and experience the cutting-edge creative scene.  Not since skateboarding or snowboarding has a subculture like tall bike jousting and freak bikes drawn so much attention and inspired so many to put some fun between their legs.   

&gt; --- Ride Ur Bike--- &gt;

Learn more about the creators: Fountainhead Films/ BikeClub Games at:

fountainhead.com

bikeclubgames.com


CONTACT:
Fredric King @
fountainhead.com
159 West 25th Street, 9th Floor
New York, NY 10001

212 620 3092 (studio)
917 539 8372 (mobile)</description>
		<content:encoded><![CDATA[<p>To Whom it May Concern,</p>
<p>Exciting news!!  My game concept was chosen as one of 4 to be presented in the SXSW AAA Game Design Competition.  They have suggested that we perform a hat trick +</p>
<p>1) The presentation of our interactive concept which includes the social networking component;<br />
2) Screen our movie B.I.K.E.;<br />
3) Host a live concert with one of our bands Japanther; (MATT AND KIM are also featured in TBJ with 2 songs)<br />
AND<br />
4) Host a live jousting event with Black Label Bike Club.</p>
<p>Let me know if you are interested in helping to sponsor any of these events.  I blew my wad on the iPhone app which is getting great reviews &#8212; sales have sky rocketed 10 fold since the announcement.  Get it here at: <a href="http://itunes.apple.com/us/app/tall-bike-joust/id338779590?mt=8" rel="nofollow">http://itunes.apple.com/us/app/tall-bike-joust/id338779590?mt=8</a>.</p>
<p>I&#8217;d love to partner with Mountain Dew / Green Label Sound to make some of this happen.  I am also talking with an established technology company to set up booths for digital jousting</p>
<p>Here&#8217;s the press release.</p>
<p>Best,<br />
Fredric</p>
<p>##<br />
FOR IMMEDIATE RELEASE</p>
<p>SXSW SCREENBURN 2010 ANNOUNCES FINALISTS &amp; SPOTLIGHTS BIKECLUB GAMES’ TALL BIKE JOUST </p>
<p>Highlighted in the Gaming, Film, and Music Categories will be the release of BikeClub Games’ TALL BIKE JOUST, B.I.K.E. and the music of Japanther </p>
<p>      February 15, 2010 (NYC) – Just two weeks following the much-anticipated release of the 3-D iPhone app game, Tall Bike Joust (TBJ), organizers of the trendy indie, SXSW ScreenBurn in Austin, TX (March 12 -16, 2010) have selected it as one of four finalists in the AAA Game Design competition.</p>
<p><a href="http://sxsw.com/node/4212" rel="nofollow">http://sxsw.com/node/4212</a></p>
<p>The SXSW festival began twenty-three years ago with the mission of identifying and introducing cutting-edge, up-and-coming talent to the world before it reaches a mainstream audience.  In that tradition, ScreenBurn at SXSW created a Game Design Competition two years ago to draw attention to the fast-growing and popular interactive category.  Selected from hundreds of game entrants, the 3-D, post-apocalyptic TALL BIKE JOUST will compete against Grimore, Robot Revolution and Shadow Wars for the coveted 2010 Best Game Design Award in the AAA Category to be chosen by a live jury vote of established professionals with audience participation. </p>
<p>Each year, SXSW celebrates the best of the alternative and innovative in film, music and interactive competition and this year, entries from Fountainhead Films and its gaming division BikeClub Games will showcase the international cult faction of underground freak bike culture that will be featured throughout the festival.  Starting on March 13th &#8211; March 17th, BikeClub Games will begin our immersion into the SXSW festival with four events; a presentation of TALL BIKE JOUST and it’s expanding platforms will be competing in the Game Design Competition; there will be a screening of the cult film B.I.K.E.; Japanther &#8211; a band synonymous with the international mutant bike culture scene (featured in B.I.K.E. and TBJ) will perform in concert; and there will be a Tall Bike Jousting exhibition at a live bike event called “Death by Bike” spearheaded by the Austin, TX chapter of Black Label Bike. Additional shows by Japanther at SXSW are scheduled for March 17 and 18.</p>
<p>BikeClub Games’ TBJ was inspired by the indie cult film B.I.K.E., which chronicles the Black Label Bike Club and their legendary tall bike jousting exhibitions: <a href="http://bikethemovie.com" rel="nofollow">http://bikethemovie.com</a>.</p>
<p>TBJ introduces iPhone and iPod Touch gamers to a new experience in extreme sports within the international underground subculture of mutant bicycle clubs, putting gamers in the rider’s seat as they compete in jousting tournaments on tricked-out freak bikes within a complex 3-D fighting platform. The app is now available on the iTunes Store at <a href="http://itunes.apple.com/us/app/tall-bike-joust/id338779590?mt=8" rel="nofollow">http://itunes.apple.com/us/app/tall-bike-joust/id338779590?mt=8</a>. </p>
<p>Originally released on January 21, 2010 for $2.99, iPhone touch gamers will have the opportunity from March 12 – 21 to purchase TBJ for $.99 to celebrate the SXSW ScreenBurn festival.</p>
<p>SXSW draws an international audience of nearly 17,000 participants eager to express themselves, interact and experience the cutting-edge creative scene.  Not since skateboarding or snowboarding has a subculture like tall bike jousting and freak bikes drawn so much attention and inspired so many to put some fun between their legs.   </p>
<p>&gt; &#8212; Ride Ur Bike&#8212; &gt;</p>
<p>Learn more about the creators: Fountainhead Films/ BikeClub Games at:</p>
<p>fountainhead.com</p>
<p>bikeclubgames.com</p>
<p>CONTACT:<br />
Fredric King @<br />
fountainhead.com<br />
159 West 25th Street, 9th Floor<br />
New York, NY 10001</p>
<p>212 620 3092 (studio)<br />
917 539 8372 (mobile)</p>
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		<title>By: milton</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-152986</link>
		<dc:creator>milton</dc:creator>
		<pubDate>Thu, 31 Dec 2009 07:54:18 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-152986</guid>
		<description>R&amp;B artist Natasha Jane from DC aka, the R&amp;B Top Model, would be a great fit for green label sound...she got a song &amp; video called &quot;Top Model,&quot; which is pretty hot...more chicks like her who are beautiful, can sing, write and have a message need to be at the top and in control of their own music...check her out www.myspace.com/natashajanejane !</description>
		<content:encoded><![CDATA[<p>R&amp;B artist Natasha Jane from DC aka, the R&amp;B Top Model, would be a great fit for green label sound&#8230;she got a song &amp; video called &#8220;Top Model,&#8221; which is pretty hot&#8230;more chicks like her who are beautiful, can sing, write and have a message need to be at the top and in control of their own music&#8230;check her out <a href="http://www.myspace.com/natashajanejane" rel="nofollow">http://www.myspace.com/natashajanejane</a> !</p>
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		<title>By: milton</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-152985</link>
		<dc:creator>milton</dc:creator>
		<pubDate>Thu, 31 Dec 2009 07:53:03 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-152985</guid>
		<description>R&amp;B artist Natasha Jane from DC aka, the R&amp;B Top Model, would be a great fit for green label sound...she got a song &amp; video called &quot;Top Model,&quot; which is pretty hot...more chicks like her who are beautiful, can sing, write and have a message need to be at the top and in control of their own music...check her out www.myspace.com/natashajanejane</description>
		<content:encoded><![CDATA[<p>R&amp;B artist Natasha Jane from DC aka, the R&amp;B Top Model, would be a great fit for green label sound&#8230;she got a song &amp; video called &#8220;Top Model,&#8221; which is pretty hot&#8230;more chicks like her who are beautiful, can sing, write and have a message need to be at the top and in control of their own music&#8230;check her out <a href="http://www.myspace.com/natashajanejane" rel="nofollow">http://www.myspace.com/natashajanejane</a></p>
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		<title>By: Reggie Hilliard</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-151565</link>
		<dc:creator>Reggie Hilliard</dc:creator>
		<pubDate>Tue, 08 Dec 2009 16:23:27 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-151565</guid>
		<description>Hello my name is Reginald Hilliard im the owner of the Rythymshack Recording Studio in Richmond V.A we have a lot of music that fits the style of what i listened to on your site. I would love to speak with someone about doing some work together. I can be reach @ 804-519-9191  or by E-Mail  @     Gogitemusic@aol.com   Thank you in advance have a great holiday!!!</description>
		<content:encoded><![CDATA[<p>Hello my name is Reginald Hilliard im the owner of the Rythymshack Recording Studio in Richmond V.A we have a lot of music that fits the style of what i listened to on your site. I would love to speak with someone about doing some work together. I can be reach @ 804-519-9191  or by E-Mail  @     <a href="mailto:Gogitemusic@aol.com">Gogitemusic@aol.com</a>   Thank you in advance have a great holiday!!!</p>
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		<title>By: TROY</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-147289</link>
		<dc:creator>TROY</dc:creator>
		<pubDate>Thu, 08 Oct 2009 00:27:58 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-147289</guid>
		<description>How do I contact Green Label Sound marketing dept?</description>
		<content:encoded><![CDATA[<p>How do I contact Green Label Sound marketing dept?</p>
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		<title>By: Nathan</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-143229</link>
		<dc:creator>Nathan</dc:creator>
		<pubDate>Mon, 10 Aug 2009 22:22:10 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-143229</guid>
		<description>OK, but let&#039;s take a step back and be objective here.

Green Label Sound provides free mp3 downloads for genuinely good up and coming indie artists, promises not to interfere with the artists creative vision, and gives them exposure to a wider audience through some additional financial support.

The major record labels pay to keep independent artists off the radio through payola, sue college students and single mothers by the thousands, install rootkits on CDs and try to push DRM on an unsuspecting public, and have generally declared themselves to be at war with the internet.

Personally, I like the soda companies a lot more than I like the major labels. I haven&#039;t checked out the other bands on GLS, but Matt and Kim are great, and their music hardly sounds compromised.

If this is the future of music promotion, I&#039;d say this is a huge step forward, all things considered!</description>
		<content:encoded><![CDATA[<p>OK, but let&#8217;s take a step back and be objective here.</p>
<p>Green Label Sound provides free mp3 downloads for genuinely good up and coming indie artists, promises not to interfere with the artists creative vision, and gives them exposure to a wider audience through some additional financial support.</p>
<p>The major record labels pay to keep independent artists off the radio through payola, sue college students and single mothers by the thousands, install rootkits on CDs and try to push DRM on an unsuspecting public, and have generally declared themselves to be at war with the internet.</p>
<p>Personally, I like the soda companies a lot more than I like the major labels. I haven&#8217;t checked out the other bands on GLS, but Matt and Kim are great, and their music hardly sounds compromised.</p>
<p>If this is the future of music promotion, I&#8217;d say this is a huge step forward, all things considered!</p>
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		<title>By: g</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-119996</link>
		<dc:creator>g</dc:creator>
		<pubDate>Tue, 20 Jan 2009 20:38:48 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-119996</guid>
		<description>its grrrreat!

nothing more

no significance

no hidden meaning

no consequences

its all about me me me me me

its all about the benjamins

i love me</description>
		<content:encoded><![CDATA[<p>its grrrreat!</p>
<p>nothing more</p>
<p>no significance</p>
<p>no hidden meaning</p>
<p>no consequences</p>
<p>its all about me me me me me</p>
<p>its all about the benjamins</p>
<p>i love me</p>
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		<title>By: Bozco</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-119988</link>
		<dc:creator>Bozco</dc:creator>
		<pubDate>Tue, 20 Jan 2009 19:13:14 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-119988</guid>
		<description>The main thing I took away from this article is how caught up you (the writer) are in yourself. That aside, who cares if there&#039;s Pepsi adds at concerts or on their website?  It&#039;s a great way for a relatively unknown group  to get cash flow, nothing more.</description>
		<content:encoded><![CDATA[<p>The main thing I took away from this article is how caught up you (the writer) are in yourself. That aside, who cares if there&#8217;s Pepsi adds at concerts or on their website?  It&#8217;s a great way for a relatively unknown group  to get cash flow, nothing more.</p>
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		<title>By: JB</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-105712</link>
		<dc:creator>JB</dc:creator>
		<pubDate>Sun, 12 Oct 2008 19:05:00 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-105712</guid>
		<description>je suis d&#039;accord avec Violon ici... i was really disappointed by this &quot;Green Label&quot; marketing campaign.  On TV it was made to look like a new record company promoting genre-absent music.  this was very interesting to me and something i would love to be a part of.  At this moment now, though, doing a follow up net search, i find very little and it seems like it was only a disguised marketing campaign.  Maybe it has just not yet worked out how the artists had hoped... best</description>
		<content:encoded><![CDATA[<p>je suis d&#8217;accord avec Violon ici&#8230; i was really disappointed by this &#8220;Green Label&#8221; marketing campaign.  On TV it was made to look like a new record company promoting genre-absent music.  this was very interesting to me and something i would love to be a part of.  At this moment now, though, doing a follow up net search, i find very little and it seems like it was only a disguised marketing campaign.  Maybe it has just not yet worked out how the artists had hoped&#8230; best</p>
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		<title>By: Violon d&#8217;Ingres</title>
		<link>http://grandgood.com/2008/08/22/about-green-label-sound-mountain-dew-pepsico-the-cool-kids-and-corporate-influence/comment-page-1/#comment-102024</link>
		<dc:creator>Violon d&#8217;Ingres</dc:creator>
		<pubDate>Wed, 17 Sep 2008 13:47:14 +0000</pubDate>
		<guid isPermaLink="false">http://grandgood.com/?p=7549#comment-102024</guid>
		<description>[...] The Cool Kids en particulier, en signant une sorte joint venture avec la filiale musicale d&#8217;une filiale de Pepsi : Moutain Drew, genre de soda citronné très junk drink y paraît, en aout dernier. Ce genre de partenariat qui a eu le don de leur amener leur lot de réactions pas cool de The Wired et pas mal de blogs, comme celui-ci. [...]</description>
		<content:encoded><![CDATA[<p>[...] The Cool Kids en particulier, en signant une sorte joint venture avec la filiale musicale d&#8217;une filiale de Pepsi : Moutain Drew, genre de soda citronné très junk drink y paraît, en aout dernier. Ce genre de partenariat qui a eu le don de leur amener leur lot de réactions pas cool de The Wired et pas mal de blogs, comme celui-ci. [...]</p>
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